How can a business advisor help me with strategic planning and decision-making?

May 10, 2023

Business Advisor for Strategic Planning

With so many moving parts to running a business, it can often feel overwhelming for a business owner to feel confident in making decisions. Employing the services of a trusted business advisor for strategic planning can provide valuable guidance and support in strategic planning and decision-making. They can bring an external perspective and expertise that can help you make informed decisions and achieve your business goals. Here at Clear Path Accounting, we do this by…

Assessing your current situation, helping you to evaluate your current market position and identify areas where you can improve. We help you analyse your financial statements, customer base, competitors, and industry trends to identify opportunities and risks.

Setting goals and objectives that align with your vision and mission. The advisor can help you determine what you want to achieve and create a roadmap to achieve it.

Developing a strategic plan that outlines the steps you need to take to achieve your goals. The plan will include an analysis of the market, a competitive analysis, a SWOT analysis, and an action plan.

Providing insights and advice on industry trends, market opportunities, and challenges that can impact your business. We offer suggestions and recommendations on how to adapt to changing market conditions and identify new opportunities.

Risk management to assist you in identifying and managing any potential risks that could impact your business. We can help you develop a risk management plan that includes, developing contingency plans, and implementing risk mitigation strategies.


  • Suzanne Walker

    Suzanne Walker is the founder of one of Australia’s leading public accounting firms, Clear Path Accounting, and has built her results-based reputation as a transformational business advisor over the last 25 years. She holds the philosophy that accounting is more than just tax returns and compliance and believes that accountants can have a profound impact on the lives of their clients.

    Suzanne began her career after completing her degree in Commerce from the University of South Australia. She started out working for a large accounting firm in Sydney before deciding to make the bold move of starting her own practice. Since then, she has helped countless business owners achieve their financial goals through her sound advice and guidance.

    Establishing a career as a young mum of three, in a male-dominated industry has also gifted her with a passion for helping other women in business. Motivating her to co-create courses and business mastermind groups specifically to empower women with the skills they need to find their own version of success.

    In addition to her work at Clear Path Accounting, Suzanne is also the Vice President of the Penrith Valley Chamber. She regularly attends and often hosts meetings, events and seminars, in an effort to support others in her local business community.

    Suzanne is passionate about helping her clients achieve financial success, taking a personalised approach to every engagement. Her dedication to her clients and her commitment to excellence have made her a trusted advisor to many businesses in Australia.